The aim of the Gender-Sensitive Indicators for Media (GSIM) is to contribute to gender equality and women’s empowerment in and through media of all forms, irrespective of the technology used. The main focus of the publication is on the equality and gender dimensions of social diversity in the media. The process that led to the preparation of GSIM extended over a two-year period. It began in early 2010 with a global debate on the UNESCO Women Make the News platform. A first draft of GSIM was then prepared and a year later it was reviewed during an international consultation in Brussels. Thereafter a second draft was prepared. In order to further enrich it a second round of consultation was carried out with UNESCO media partners globally. This essential consultation enabled UNESCO to underline that GSIM is not an attempt to limit freedom of expression and the independence of media, but to voluntarily enrich these cardinal characteristics.
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